APF Awards 2025 - Winners Announced

What a night! The APF Awards 2025, in association with David Lloyd Clubs, was a joyful celebration of the incredible individuals and organisations championing active pregnancies across the UK. Held at 10 Union Street, home of the Royal College of Obstetricians and Gynaecologists, the energy in the room was electric as we came together to recognise and applaud the amazing work being done in research, practice, policy, and community outreach.

And the winners are:

People Category - sponsored by Advanced Wellbeing Research Centre (AWRC) at Sheffield Hallam University

✨ Woman of the Year - Helen Glover OBE

✨ Pre- & Postnatal Instructor of the Year - Marianna Engall

✨ Mother Athlete of the Year - Abbie Ward

✨ Sports Practitioner of the Year - Kate Hutchings

✨ Perinatal Practitioner of the Year - Dr Lamia Zafrani

✨ Researcher of the Year - Prof Kirsty Elliott-Sale

✨ This Mum Moves Ambassador of the Year - Cathy Carr

✨ Inequalities Champion of the Year - Alima Ashfaq

Programmes Category - sponsored by Core Education Fitness

✨ Online Workout Programme of the Year - The Bump Plan TTC

✨ Class of the Year - Maternally Fit

✨ Community Project or Initiative of the Year - Active Birth, Bump, Baby

✨ Campaign of the Year - #SqueezeAlong - Know Your Floors

Products Category - sponsored by Vitabiotics Pregnacare

✨ Product of the Year - Strong Foundations - Why Pelvic Health Matters - book written by Clare Bourne

Places Category - sponsored by Our Parks

✨ Organisation of the Year - Get Berkshire Active

✨ Operator of the Year - BusyLizzy Family Club

And we'd like to thank ...

We were honoured to have Dr Zoe Williams as our fantastic host, guiding us through an evening filled with inspiration, gratitude, and celebration. A huge thank you to David Lloyd Clubs, our headline sponsor, whose ongoing support makes the Awards possible — and who we’re delighted to confirm will be our headline sponsor again when the Awards return in 2027!

We’re also incredibly grateful to our category sponsors, supporting partners, and every single person who took the time to nominate, attend the ceremony, and vote in the public vote. Your involvement is what makes the Awards so special — thank you.

This year's event was especially meaningful as it coincided with Volunteers Week, giving us the perfect opportunity to shine a light on the brilliant team of APF volunteers who make everything we do possible. As a charity run entirely by volunteers, we’re constantly inspired by their passion, commitment, and generosity, it fuels our work.

Congratulations to all our winners and finalists, and thank you to everyone who helps us champion the health and wellbeing of pregnant and postnatal women.

We can’t wait to do it all again in 2027 — see you there!

To see more images from the event head to our Gallery - HERE.

All pictures featured copyright Charlotte Maltby & Zoe Mills