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Over half of pregnant women and new mums on lower incomes feel excluded from sport and physical activity
Over half (57%) of pregnant women and mothers with children under the age of one have felt excluded or unwelcome when trying to be active.
The research was conducted by Sport England’s This Girl Can campaign as part of its new chapter to ensure no woman is left behind from the world of sport and physical activity. It found that alongside feelings of exclusion, pregnant women and new mums from lower income backgrounds face a number of barriers to movement.
APF Team
2 days ago6 min read


Our Big Push 2026: Building Momentum, Driving Change, and Empowering Movement
As we step into 2026, we’re unveiling Our Big Push – a bold and forward-looking strategy that builds on the progress and partnerships we’ve achieved so far. This year marks an exciting new chapter for The APF, as we continue our mission to empower women to move with confidence, visibility, and support throughout every stage of pregnancy and motherhood.
APF Team
Jan 23 min read


Sport in Mind’s Mum and Baby Programme Receives APF Endorsement
We’re so excited to announce that Sport in Mind’s Mum and Baby Programme has officially been endorsed by The Active Pregnancy Foundation. This endorsement reflects Sport in Mind’s commitment to delivering safe, effective, and compassionate physical activity support for women during the perinatal period. Their Mum and Baby sessions offer welcoming, inclusive spaces where mothers can nurture their mental and physical wellbeing, regain confidence, and build meaningful connection
APF Team
Dec 5, 20252 min read


Active Pregnancy Foundation Awards
We're launching the UK's inaugural Active Pregnancy Foundation Awards, in association with Natal Active.
APF Team
Nov 24, 20221 min read


Can I Go Swimming During Pregnancy?
Can I swim during pregnancy? A new guide answers your questions!
APF Team
Jun 24, 20222 min read


Maternal Mental Health Awareness Week
An active lifestyle is associated with a decreased risk of decreased risk of depression and anxiety during or after pregnancy.
APF Team
May 3, 20223 min read
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